Amazon Ads

Why Amazon Media Is a Scalable Growth Engine

Advertising on Amazon is more than just search, it's about owning the full shopper journey. From Streaming TV to Sponsored Products, brands must reach customers wherever they scroll, stream, and shop.

We help brands turn Amazon media into a revenue engine by aligning strategy, data, and creative with the entire purchase funnel.

275M+ monthly U.S. users across Prime Video, Twitch, Fire TV, and Alexa
Amazon DSP unlocks powerful behavioral targeting at scale
68% of product searches now start on Amazon, not Google

Our Amazon Media Framework

Connect media with commerce across the full funnel

1

Omnichannel Reach with Precision

Tap into Amazon’s owned & operated platforms to reach high-intent shoppers through streaming, audio, display, and more.

2

Data-Driven Planning with AMC

Leverage Amazon Marketing Cloud (AMC) to unify on-platform behavioral signals with your brand’s first-party data, enabling better segmentation, attribution, and forecasting.

3

Full-Funnel Campaign Execution

From brand lift to ROAS, we activate DSP, Sponsored Ads, Streaming TV, audio, and custom placements—tailored to your goals.

4

Creative Built to Convert

We develop high-performance creative assets including interactive video, Sponsored Brand banners, and product-rich ads informed by real-time shopper behavior.

What We Deliver

Strategic Media Planning

Strategic Media Planning

Channel mix modeling, budget allocation, flighting, and forecasting aligned to performance benchmarks

Amazon DSP & Sponsored Ads Activation

Amazon DSP & Sponsored Ads Activation

End-to-end campaign setup, optimization, and reporting

AMC-Fueled Targeting & Measurement

AMC-Fueled Targeting & Measurement

Audience modeling, cross-channel attribution, and incrementality analysis using Amazon Marketing Cloud

Creative Strategy & Production

Creative Strategy & Production

High-impact assets across video, audio, and display—with a focus on thumb-stopping creative and retail readiness

Custom Placements & Innovation

Custom Placements & Innovation

Livestream ads, Fire TV sponsorships, Alexa-branded experiences, and more

How We Work

Audit & Assess

Audit & Assess

Evaluate historical media performance, current targeting strategy, and creative effectiveness.

90-Day Sprint

90-Day Sprint

Stand up high-impact campaigns, restructure account taxonomy, and integrate AMC analytics.

Active Management

Active Management

Continuous optimization across channels, formats, and audiences—with biweekly performance analysis and creative refreshes.

Unlock Amazon’s 275M+ shoppers with DSP, Sponsored Ads, and streaming campaigns built for growth.

Results

$1M Day On Amazon

Grain drove ZOA’s rise as the fastest-growing U.S. energy drink, boosting awareness, retail velocity, and DTC sales, achieving $1M in Amazon sales in a day through paid social, search, CTV, and retail media.

$1M in sales on Amazon in a single day

Driving Amazon Growth for Core Foods

Grain restructured Core Foods’ Amazon ads by product category and audience segment, driving sustainable YoY growth, higher retention, and balanced sales across the product line.

+31% Total Sales YoY
+10% AOV
+20% Unit Sales