Walmart Seller Central Storefront

Why Walmart Marketplace Is a Growth Opportunity

With over 120 million monthly visitors, Walmart.com is now one of the most important eCommerce platforms for CPG and consumer brands. But success on Walmart doesn’t just depend on media—it requires operational infrastructure, SEO, and strategic merchandising.

We help brands turn Walmart into a performance channel by managing the full storefront—from PDP optimization to fulfillment and compliance.

Walmart’s eCommerce sales grew 23% YoY in the U.S. (2024)

81% of Walmart.com purchases are influenced by search and PDP content

Brands with optimized listings see 2–3x higher conversion rates

Our Walmart Storefront Framework

Built for discoverability, conversion, and omnichannel velocity

Storefront Setup & Audit

Manage brand registry and implement your branded Walmart storefront. Proactively monitor for flagged listings and maintain ongoing compliance with Walmart content and policy standards.

Product Listing Management

Set up and manage automated catalog sync between Walmart and Shopify. Optimize titles, bullets, descriptions, keywords, images, video, and A+ content for every PDP and the Brand Store.

Inventory & Fulfillment Monitoring

Ensure products are in stock and correctly set up for fulfillment by Walmart, Shopify, or 3PL partners. Build and maintain SKU-level inventory forecasts.

Reviews & Reputation Monitoring

Implement automated alerts to flag negative or non-compliant reviews for prompt resolution and risk mitigation.

Promotion & Merchandising Sync

Plan and execute promotions (e.g., Rollbacks, BOGOs, seasonal sales) aligned with Walmart’s calendar and in tandem with paid media campaigns.

Analytics & Reporting

Deliver weekly Walmart sales reports by product, including traffic, conversion, and Buy Box trends to inform merchandising and budget shifts.

What We Deliver

Storefront Design & Navigation Architecture

Custom Brand Store implementation with optimized structure and curated collections

Product Page Optimization

SEO-driven PDP enhancements across content, media, and backend fields

Catalog Sync & Maintenance

End-to-end integration with Shopify for real-time product sync

Fulfillment & Inventory Oversight

SKU-level inventory reporting and fulfillment method validation (Walmart, Shopify, 3PL)

Compliance Monitoring & Review Alerts

Proactive monitoring of listings and reputation safeguards against content violations

Performance Dashboards

Weekly sales performance breakdowns and actionable insights

How We Work

Audit & Assess

Evaluate your current Walmart storefront, PDPs, product sync setup, and compliance risk factors.

90-Day Sprint

Stand up or restructure the Brand Store, optimize PDPs, implement Shopify sync, and deploy fulfillment tracking and review alert systems.

Active Management

Ongoing content refreshes, inventory oversight, review response alerts, and sales reporting—seamlessly aligned with retail media activations.

Maximize Walmart sales with SEO-driven listings, compliance management, and full storefront optimization.